180.801 (19W) Introduction to Organizational Communication

Wintersemester 2019/20

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First course session
11.10.2019 09:00 - 12:00 HS 3 On Campus
... no further dates known

Overview

Lecturer
Tutor/Tutors
Course title german Introduction to Organizational Communication
Type Lecture
Hours per Week 2.0
ECTS credits 4.0
Registrations 87
Organisational unit
Language of instruction English
Course begins on 11.10.2019
eLearning Go to Moodle course

Time and place

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Course Information

Intended learning outcomes

  • Students will be familiarized with the basics of Organizational Communication (Theories, Approaches in both German and English Speaking Countries) 
  • They will be asked to evaluate and contrast different theories
  • They should be able to apply the theories to practical cases

Teaching methodology including the use of eLearning tools

lecture (with group-work elements)

online-quizzes

final (written) exam

Course content

Organizational communication is broadly defined as communications and interactions among employees or members of an organization. This includes:

  1.  The formal communication efforts of the organization (planned products and services typically produced by communication professionals, e.g., newsletters, Intranets and prepared executive videos); 
  2. group communications that occur within, among and across work teams and units; 
  3. leader and supervisor verbal communications and behaviors as well as 
  4.  communication with the outside world (stakeholders, society, etc.). 

Every effective organization has a central process through which employees and members share information, create relationships, make sense of their organization and “construct” culture and values. This process combines people, messages, communication channels, diverse meanings, practices and purposes. 

Amongst the wide array of topics available, the present lecture will focus on the following aspects of organizational communication: 

  • Approaches to Organizational Communication
  • Theories of Organizational Communication
  • Leadership Communication
  • Crisis Communication
  • Strategic Communication (Integrated Communication)
  • Marketing and Advertising
  • Corporate Culture
  • etc.

Prior knowledge expected

none

Literature

releavant texts will be provided on Moodle

Examination information

Im Fall von online durchgeführten Prüfungen sind die Standards zu beachten, die die technischen Geräte der Studierenden erfüllen müssen, um an diesen Prüfungen teilnehmen zu können.

Examination methodology

final written exam

3 short online quizzes

Examination topic(s)

slides and readings (all material is available on moodle)

Assessment criteria / Standards of assessment for examinations

final written exam (consisting of open-questions and case studies)

Grading scheme

Grade / Grade grading scheme

Position in the curriculum

  • Bachelor's degree programme Media & Communications (SKZ: 641, Version: 16W.3)
    • Subject: Media and Communications Management (Compulsory elective)
      • Introduction to Media and Commuications Management ( 0.0h VC/VI / 4.0 ECTS)
        • 180.801 Introduction to Organizational Communication (2.0h VO / 4.0 ECTS)
          Absolvierung im 4. Semester empfohlen
  • Bachelor's degree programme Media & Communications (SKZ: 641, Version: 09W.1)
    • Subject: Organisationskommunikation (Compulsory subject)
      • Vorlesung ( 2.0h VO / 3.0 ECTS)
        • 180.801 Introduction to Organizational Communication (2.0h VO / 3.0 ECTS)
  • Master's degree programme Media and Convergence Management (SKZ: 150, Version: 13W.2)
    • Subject: Complementary Subject I (Compulsory subject)
      • Organisational Communication ( 2.0h VO / 4.0 ECTS)
        • 180.801 Introduction to Organizational Communication (2.0h VO / 4.0 ECTS)
          Absolvierung im 1. Semester empfohlen

Equivalent courses for counting the examination attempts

Wintersemester 2023/24
  • 180.801 VO Organizational Communication (2.0h / 4.0ECTS)
Wintersemester 2022/23
  • 180.801 VO Organizational Communication & Advertising (2.0h / 4.0ECTS)
Wintersemester 2021/22
  • 180.801 VO Introduction to Organizational Communication (2.0h / 4.0ECTS)
Wintersemester 2020/21
  • 180.801 VO Introduction to Organizational Communication (2.0h / 4.0ECTS)
Wintersemester 2018/19
  • 180.801 VO Introduction to Organizational Communication (2.0h / 4.0ECTS)
Wintersemester 2016/17
  • 180.801 VO Introduction to Organizational Communication Research (2.0h / 4.0ECTS)
Wintersemester 2015/16
  • 180.801 VO Organisational Communication (2.0h / 4.0ECTS)
Wintersemester 2014/15
  • 180.801 VO Organisational Communication (2.0h / 4.0ECTS)
Wintersemester 2013/14
  • 180.801 VO Organisational Communication (2.0h / 4.0ECTS)
Wintersemester 2012/13
  • 180.801 KU Interaktion in Spielen - Spielen als Interaktion (2.0h / 3.0ECTS)