601.110 (21S) Introduction to Business
Überblick
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- Lehrende/r
- Tutor/in/Innen
- LV-Titel englisch Introduction to Business
- LV-Art Vorlesung
- LV-Modell Onlinelehrveranstaltung
- Semesterstunde/n 1.0
- ECTS-Anrechnungspunkte 2.0
- Anmeldungen 7
- Organisationseinheit
- Unterrichtssprache Englisch
- LV-Beginn 11.03.2021
- eLearning zum Moodle-Kurs
Zeit und Ort
LV-Beschreibung
Intendierte Lernergebnisse
This Introduction to Business course aims to familiarize first-year students with the basic functions and areas of a company. The role of companies in the face of current trends such as digitization and sustainability is also discussed. The company is seen as part of a broad ecosystem that includes not only the economy, but also society, education, politics, nature and technology.
Lehrmethodik inkl. Einsatz von eLearning-Tools
Lecture - a mix of online, pre-recorded lectures, and readings - with two (online) sessions for exam preparation afterwards; using BBB in the Moodle course.
All online sessions will be recorded too.
Inhalt/e
Part 1: Value creation of the business and its role in society
Part 2: Business ownership and entrepreneurship
Part 3: Leadership, organization, and operations (production systems)
Part 4: Motivation and human resources
Part 5: Marketing, sales, and customer support
Part 6: Accounting and financial resources
Literatur
Business in Action by Bovee & Thill, 9th Global Edition, Pearson; ISBN: 978-1-2923-3096-9 (available in the library)
Prüfungsinformationen
Prüfungsmethode/n
Open-book exam (1 hour = 60 points) - a mix of multiple choice questions and open (reflective) questions
Beurteilungsschema
Note BenotungsschemaPosition im Curriculum
- Bachelorstudium International Business and Economics
(SKZ: 516, Version: 19W.1)
Teil der STEOP
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Fach: Principles of Business
(Pflichtfach)
-
1.1 Introduction to Business (LV ist Teil der StEOP) (
0.0h VO, VI / 2.0 ECTS)
- 601.110 Introduction to Business (1.0h VO / 2.0 ECTS) Absolvierung im 1. Semester empfohlen
-
1.1 Introduction to Business (LV ist Teil der StEOP) (
0.0h VO, VI / 2.0 ECTS)
-
Fach: Principles of Business
(Pflichtfach)
Gleichwertige Lehrveranstaltungen im Sinne der Prüfungsantrittszählung
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Sommersemester 2024
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Wintersemester 2023/24
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
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Sommersemester 2023
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Wintersemester 2022/23
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Sommersemester 2022
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Wintersemester 2021/22
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Wintersemester 2020/21
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Sommersemester 2020
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)
-
Wintersemester 2019/20
- 601.110 VO Introduction to Business (1.0h / 2.0ECTS)